Gunnar Optiks (aka GUNNAR), the preeminent manufacturer and pioneer of premium computer eyewear, today announced the launch of the Kista Collection, a range of digital lifestyle glasses that combine cutting-edge technology with trendsetting style. Featuring three chic designs—Anna, Kaia, and Lahti—this collection seamlessly blends fashion and function for women who care about their style as much as their eye health.
Designed to be the perfect accessory for your daily life, whether in the office or out for brunch, the Kista Collection ensures you can protect your eyes from harmful blue light without compromising on your look. These glasses are not just eyewear—they’re a fashion statement that fits into your digital lifestyle
Anna (MSRP: $99)
- Its contemporary cat eye is elegant and made of a premium hand-polished polymer frame available in three unique colorways.
Kaia (MSRP: $99)
- It has a unique square-shaped design and a stylish keyhole bridge. A glossy, premium polymer acetate frame material is used, and adjustable nose pads provide premium comfort.
Lahti (MSRP: $99)
- It has a round style with a flattened upper frame and is accented with metal details in the temples.
Fashion Meets Function
GUNNAR’s patented lens technology is built different, blocking blue light and protecting against UV rays while offering relief from digital eye strain. The Kista Collection’s G-Shield® Plus lens coating ensures a smudge-resistant, anti-reflective surface, while the flexible spring hinges and adjustable nose pads deliver unparalleled comfort for all-day wear.
“These glasses are designed for women who are living fast-paced, digital-first lives but who refuse to compromise on their style,” said Joe Croft, CEO at GUNNAR Optiks. “The Kista Collection is built different to not only protect your eyes but also elevate your entire look.”
Each pair is priced at $99 and comes with a tri-fold glasses case, microfiber pouch, microfiber cleaning cloth, and a 12-month warranty.
The Vision Council of America estimates that 70% of U.S. adults experience digital eye strain because of the increasing use of digital devices. In addition to the focusing strain and dry eye issues caused by the lack of blinking, the artificial blue light emitted by our screens disrupts melatonin production and circadian rhythm, affecting the body’s natural sleep cycle.
GUNNAR premium computer eyewear addresses all short- and long-term side effects of digital eye strain, including headaches, dry eyes, blurry vision, glare, negative effects of artificial blue light, eye strain, and fatigue. The result – improved clarity, focus, and performance. GUNNAR is the only patented gaming and computer eyewear recommended by doctors to protect and enhance your vision.
-Press Release
You will be able to grab these on the Gunnar Optiks website!