Starting on July 12 from 12PM-6PM and July 13 from 10AM-6PM, New Yorkers will have the unique opportunity to be transported directly into a real-life “Hollow,” the mysterious interdimensional anomaly from Zenless Zone Zero, where they’ll run into Hollow Investigative Association (H.I.A.) Investigators, Proxies and Bangaboos along the way.
Upon entry into the experience, guests will pass through the quarantine zone and undergo orientation before taking on the role of a new H.I.A. Investigator inspecting the Hollow, which will exist in the space as a large iridescent dome before them. Within the Hollow, large Ether Crystals will surround the space for fans to collect powerful Ether Energy. Scanning the codes will prompt guests to complete an on-screen Ether Collection mini-game that will help them fill up their Ether Energy meter, which they can exchange for a physical take-home Ether Crystal But if fans spend too much time on quests, they will be in jeopardy of being corrupted and becoming an Ethereal Monster themselves!
Demo stations will be set up for fans to get the chance to play the newly launched game. Throughout the space, there will also be photo-op moments with beloved characters from the game including a large 3D scale of Ben Bigger and Bell & Wise cosplayers.
For their efforts in the Hollow, and completing additional tasks like showing up in character or posting their experience to socials tagging #ZZZinNYC, downloading the game and even attending in cosplay, they will get to reap their rewards with exclusive Zenless Zone Zero merch that spans from Bangboo phone stands to themed AR Pins.
As an added bonus, every attendee will leave with codes to redeem in-game currency.
Source: Press Release