In their keynote at CES 2025, Nvidia has finally revealed its latest family of GPUs. The RTX 50 series powered by Nvidia’s Blackwell RTX architecture, is using AI rendering and Neural rendering to power the future of graphics for gamers and creators.
As expected this new line of consumer GPUs bring with them DLSS 4 the latest version of Nvidia’s AI upscaling technology. What exactly does DLSS 4 do differently? Here’s what Nvidia says about it:
DLSS 4 debuts Multi Frame Generation to boost frame rates by using AI to generate up to three frames per rendered frame. It works in unison with the suite of DLSS technologies to increase performance by up to 8x over traditional rendering, while maintaining responsiveness with NVIDIA Reflex technology.
DLSS 4 also introduces the graphics industry’s first real-time application of the transformer model architecture. Transformer-based DLSS Ray Reconstruction and Super Resolution models use 2x more parameters and 4x more compute to provide greater stability, reduced ghosting, higher details and enhanced anti-aliasing in game scenes. DLSS 4 will be supported on GeForce RTX 50 Series GPUs in over 75 games and applications the day of launch.
Nvidia’s newest GPUs will also come with a new version of Nvidia Reflex, the technology that helps to lower latency. So what’s different with Reflex 2? NVIDIA Reflex 2 introduces Frame Warp, an innovative technique to reduce latency in games by updating a rendered frame based on the latest mouse input just before it is sent to the display. Reflex 2 can reduce latency by up to 75%. This gives gamers a competitive edge in multiplayer games and makes single-player titles more responsive.
NVIDIA’s website has a performance chart comparing the RTX 5090 with the RTX 4090, and the visuals are quite impressive. The chart includes the combined performance of Ray Tracing and DLSS.
Pricing and Release Date
For desktop users, the GeForce RTX 5090 GPU with 3,352 AI TOPS and the GeForce RTX 5080 GPU with 1,801 AI TOPS will be available on Jan. 30 at $1,999 and $999, respectively.
The GeForce RTX 5070 Ti GPU with 1,406 AI TOPS and GeForce RTX 5070 GPU with 988 AI TOPS will be available starting in February at $749 and $549, respectively.
The NVIDIA Founders Editions of the GeForce RTX 5090, RTX 5080 and RTX 5070 GPUs will be available directly from nvidia.com and select retailers worldwide.
Stock-clocked and factory-overclocked models will be available from top add-in card providers such as ASUS, Colorful, Gainward, GALAX, GIGABYTE, INNO3D, KFA2, MSI, Palit, PNY and ZOTAC, and in desktops from system builders including Falcon Northwest, Infiniarc, MAINGEAR, Mifcom, ORIGIN PC, PC Specialist and Scan Computers.