Have you ever bought something and were really excited about it, and then a while later, you never used it again? Don’t worry, we’ve all done it (for me, it was a waffle maker,) and in gaming, we’ve done that with both games and consoles we were once “really excited about” and then eventually stopped playing or never got around to playing. The Nintendo Switch is close to being the record-setter for the highest-selling hardware platform ever, but if you looked at the financial briefing that Nintendo provided today, you might have seen a unique fact about its “retention rate.”
Specifically, there was a slide, seen below, that notes that of the 141 million units sold, 123 million of those Nintendo Switch models are still active! As in, that’s the amount of people who played it at least once in the last year. That’s…quite a bit.
As I’ve noted many times over, the Switch’s best asset is its massive software lineup, which has sold gangbusters all over the place! Just look at the recent success of Princess Peach and Mario vs. Donkey Kong as proof of that. People KNOW there are games that are epic on it, and in 2023 alone, we got Tears of the Kingdom, Fire Emblem Engage, Super Mario Bros Wonder, Pikmin 4, and more!
As for the rest of this year, it is still “shrouded in mystery,” but we do have Paper Mario The Thousand-Year Door to look forward to in a few weeks, and that’ll keep me satisfied until the June Nintendo Direct!